Loading Events

Foundations Business Planning Class

with Lucia Barnes

  • This event has passed.


Aug 31 - Oct 12


9:30 am - 12:30 pm




153 S Lexington Avenue
Asheville, NC 28801 United States
+ Google Map

Request a scholarship within the online registration form if you live in a rural WNC location, have a low-to-moderate income, or are an agricultural business. You may qualify for a partial scholarship (discounted rate is up to 80% off for qualifying individuals).

Each class offering has a limited number of scholarships and they are available on a first come, first served basis. 

Class will meet IN-PERSON at 153 S Lexington Ave. Asheville, NC 28801 every Wednesday, August 31 – October 12 from 9:30am – 12pm, with no class Oct 5th. Please email lilley@mountainbizworks.org with any questions or concerns.

Our Foundations business planning class helps guide ideas from concept to reality in a participatory, supportive learning environment.

Join a cohort of aspiring and existing entrepreneurs to gain an aerial perspective of your vision and the comprehensive business skills necessary to help bring your visions into reality. Participants will gain a clear aerial perspective of their business operations, financials, research and development, and marketing strategies. They will leave the course with a comprehensive business plan, a clear vision for their business, and concrete tasks for future work.

Throughout the class, emphasis will be placed on developing the social capital of the group. Participants will be encouraged to gather feedback from their peers, creating a strong network of deep support and synergy. For more info, visit the Foundations Business Planning overview page.

For questions, contact Lilley Egues, lilley@mountainbizworks.org or (828) 253-2834 ext. 16



Complete our online registration form to hold your seat in the class of your choice.  We will follow up with you within a few days. You are welcome to contact us with any follow-up questions or ask about the status of your request.



Meet our facilitator for this course.

Mountain BizWorks event presenter, Lucia Barnes

Lucia Barnes

Owner of Ultimate Ice Cream retail and wholesale business for over 15 years.  Created an incredible business culture with staff and community.  More recently branching out into Real Estate Sales...

addRead more

Owner of Ultimate Ice Cream retail and wholesale business for over 15 years.  Created an incredible business culture with staff and community.  More recently branching out into Real Estate Sales learning how to shift and grow while embracing the inevitable changes that come in business and life.

Additional Course Details

Course Pricing

The course fee is $375; however, we offer a modest discount for virtual classes and needs-based scholarships are available (see below). If you are not applying for a scholarship, a minimum deposit of 50% of the total is due upon enrollment to reserve your seat and will be followed by an email confirmation of your placement within a few business days.  A pay link will be included in your email confirmation for submitting any remaining class balances.

Class Schedule

Some classes have a built-in make up class for holidays or inclement weather. Attendance for all classes is recommended to not fall behind in any of the material.  Week 1 is required, but if you have a scheduling conflict where you would miss any other classes, please let us know. Additional support may be available for any missed class material.


Week 1 - IN-PERSON

Gaining Perspective

Lucia Barnes


We start by viewing our business concepts from a high altitude, in order to define our visions and get a good look at the main topics to be addressed.

Week 2 - VIRTUAL

Laying the Foundation

Lucia Barnes


Next, we return to the ground level to define our lines of business and analyze financial essentials, from overhead costs to break-even points.

Week 3 - VIRTUAL

Getting into the Flow

Lucia Barnes


In the third session, we’ll cover the financial bases of cash flow, sales forecasting, and financial documents.

Week 4 - VIRTUAL

Mission & Markets

Lucia Barnes


Then, we’ll revisit our mission, discuss market research, and identify competitors in order to align with our target markets.

Week 5 - VIRTUAL

Get the Word Out

Lucia Barnes


Next, we’ll discuss creative marketing strategies and give peer feedback on marketing materials.

Week 6 - IN-PERSON

Goodbye & Good Luck

Lucia Barnes


Finally, we’ll present our business plans, share final pitches, and plan for next steps.

1-on-1 coaching

Our dreamers build stronger companies with coaches.

During or following the course, One-On-One Business Coaching may be a great way to reinforce and deepen your understanding of the topics you learn in class and relate them to your business concept.

Mountain BizWorks
Mountain BizWorks
Mountain BizWorks
Mountain BizWorks


August 31, 2022
9:30 am - 12:30 pm
Event categories:
, ,
Event Tags:


Mountain BizWorks
828-253-2834 ext 10


Mountain BizWorks Asheville Office
153 S Lexington Avenue
Asheville, NC 28801 United States
+ Google Map
View Venue Website